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EasyLife

200 items · 16 categories

What it costs here, what it costs at the factory

Most of what you buy was made in China, then marked up on the way. This page shows the same items side by side: the branded retail price, and the price the factory actually charges — plus which industrial cluster it comes from.

200 factory items 83% average brand markup up to 95% on some items
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Two different comparisons — don't mix them up.
  • Brand premium (always shown): branded retail price vs factory price, both in RMB, same market. Solid numbers.
  • Cross-border gap (only when verified): Western retail price vs China factory price. Shown only when pulled from a live listing and linked — otherwise the row says Price check pending. We don't estimate it; a made-up comparison number is worse than no comparison at all.
USD figures for factory prices use a reference rate of ¥7.2/$1 and are labelled as such.

Where the markup is biggest

Branded retail price vs factory price, both in RMB — same market, same currency, so the gap is real. This is the brand premium, not a currency conversion. Average across all 200 items: 83%.

Item Brand price Factory price Brand premium Source
Huaqiangbei Premium Smartwatch 华强北智能手表 Ultra平替 蓝牙通话 ¥6299 ¥289 ≈ $40.14 −95% Shenzhen · Huaqiangbei
Noise-Cancelling Bluetooth Earbuds 蓝牙耳机 降噪 真无线 ¥899 ¥89 ≈ $12.36 −90% Shenzhen · Consumer Electronics
RF Skin Tightening Device 美容仪 射频 提拉紧致 ¥2999 ¥299 ≈ $41.53 −90% Shenzhen · Consumer Electronics / Guangzhou · Apparel & Beauty
IPL Hair Removal Device 脱毛仪 家用 冰点 ¥1999 ¥199 ≈ $27.64 −90% Shenzhen · Consumer Electronics / Guangzhou · Apparel & Beauty
Negative Ion Hair Dryer 吹风机 负离子 大功率 ¥999 ¥99 ≈ $13.75 −90% Cixi · Small Appliances / Foshan · Home Appliances
Foldable Foot Soak Tub 泡脚桶 折叠 保温 ¥159 ¥19 ≈ $2.64 −88% Yiwu · General Goods
Smart Sleep Tracking Ring 智能戒指 睡眠监测 心率血氧 ¥2499 ¥299 ≈ $41.53 −88% Shenzhen · Consumer Electronics
Percussion Massage Gun 筋膜枪 肌肉放松 迷你 ¥799 ¥99 ≈ $13.75 −88% Shenzhen · Consumer Electronics / Guangzhou · Apparel & Beauty
Sonic Electric Toothbrush 电动牙刷 声波 充电 ¥499 ¥59 ≈ $8.19 −88% Shenzhen · Consumer Electronics / Shantou · Toys & Stationery
Water Flosser 冲牙器 水牙线 便携 ¥599 ¥69 ≈ $9.58 −88% Shenzhen · Consumer Electronics / Guangzhou · Apparel & Beauty
Electric Facial Cleansing Brush 电动洗脸刷 硅胶 深层清洁 ¥399 ¥49 ≈ $6.81 −88% Shenzhen · Consumer Electronics / Guangzhou · Apparel & Beauty
Magic Nano Sponges (100-Pack) 纳米海绵 清洁 百片 ¥69 ¥9 ≈ $1.25 −87% Yiwu · General Goods

Prices in CNY. USD figures use a reference rate of ¥7.2/$1 and are labelled as such — they are not Western retail prices.

How to actually buy at the factory price

1 · Take the keywords

Every item below carries the Chinese sourcing keywords the factory itself uses. Copy them into 1688 or AliExpress — that's the search string the trade actually runs on.

2 · Check the cluster

We list which industrial cluster each item comes from — Shenzhen for electronics, Yongkang for hardware, Nantong for textiles. Same product, wildly different quality by region. The cluster is the quality signal.

3 · Mind the minimum

Factory pricing usually means MOQ — you buy 10, 50, 100 units. For single units, the retail platforms we track are the realistic path. We say which is which.

Last data refresh: Oct 13, 2026 · Factory prices sourced from original-market research, not scraped listings.